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No one pays ransomware demands anymore – so attackers have a new goal

No one pays ransomware demands anymore – so attackers have a new goal


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ZDNET’s key takeaways

  • Ransomware funds have reached a historic low of 23%.
  • Dropping success charges may result in extra focused assaults with increased payouts.
  • Massive enterprises may have an elevated danger of changing into targets.

Fewer and fewer corporations are capitulating to ransomware fee calls for, with success charges for this prison trade reaching a historic low of 23%.

Additionally: Data-stealing cyberattacks are surging – 7 ways to protect yourself and your business

Based on a Q4 2025 report printed by Coveware, a cybersecurity agency that tracks the tendencies and actions of ransomware teams, ransomware funds made have been at their highest — in round 85% of assaults — again in 2019. Excluding a handful of quarterly spikes, the success fee of ransomware blackmail and extortion makes an attempt has continued to drop.

For instance, the researchers say that in Q1 2025, roughly 27% of sufferer organizations paid up. This dropped to 26% in Q2 and slid additional to 23% in Q3 2025.

Coveware believes that this reveals that “cyber extortion’s total success fee is contracting.” Nonetheless, because the analysis reveals, it’s not all excellent news. 

Knowledge exfiltration

Knowledge exfiltration, which was concerned in 76% of ransomware incidents recorded by Coveware in Q3 2025, has pivoted from being a part of an assault chain to being the principle aim.

Because the ransomware trade has grown extra subtle, ransomware operators realized that locking programs can apply solely a lot stress, whereas the theft of delicate company and buyer knowledge could possibly be used as more practical leverage.

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Whereas locked programs could possibly be quietly recovered or restored from backups, many ransomware teams as we speak shortly go public to assert they’ve stolen a sufferer group’s knowledge. They could additionally arrange short-term web sites or use paste websites to offer samples. 

This will apply much more stress on corporations to pay up, whereas they have to additionally take care of restoration, cyberforensics, injury to their reputations, and potential authorized penalties.  

“These are types of leverage that neither downtime nor flawless backups can resolve,” the researchers be aware.

The market splits

Throughout Q3 2025, the ransomware trade has continued to separate into two paths: cybercriminals who supply ransomware-as-a-service (RaaS) and teams that focus their efforts on focused, subtle assaults. 

RaaS offers ransomware to cybercriminals who’re prepared to both pay outright for these creations or pay an affiliate price in return for entry to malicious code. RaaS focuses on quantity, and in response to Coveware, RaaS operators are typically focusing on the mid-market. As compared, the opposite aspect of the trade is aiming towards giant, enterprise organizations with high-cost, focused assaults.

Additionally: The best password managers for businesses: Expert tested

It is attention-grabbing to see that together with success charges, the typical ransomware fee has dropped to $376,941, a 66% lower from Q2 2025. The median fee, $140,000, has additionally decreased by 65% in the identical timeframe. 

The report says that as giant enterprise companies proceed to withstand blackmail calls for, funds on the entire are dropping — and though small and mid-sized companies with low-maturity safety programs could be compelled to pay as much as resume operations, they cannot pay as a lot.

“Attorneys who advocate paying to suppress knowledge leaks are more and more changing into extinct (as they need to),” the researchers famous. “It’s changing into codified greatest apply throughout knowledge exfiltration incidents to start out from a place of non-payment as the bottom situation.”

Enterprise issues

Coveware anticipates that as revenue margins proceed to shrink, cybercriminals will hone their deal with “white whale” enterprises with the wallets to match.

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Cybersecurity cannot be an afterthought. It’s now extra necessary than ever that organizations — particularly mid-market dimension and bigger — spend money on and implement strong safety practices, methods, and post-incident procedures. Companies must also take into account penetration testing to resolve cybersecurity vulnerabilities earlier than they are often exploited.

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